On July 19, Twitch decided to lift the ban on Kaitlyn “Amouranth” Siragusa, marking the conclusion of her seventh temporary suspension from the platform over the course of seven years. With this latest development, Amouranth can now resume her activities on Twitch and connect with her followers once again.
As of July 2023, Kaitlyn “Amouranth” Siragusa has amassed an impressive following of over 6.4 million, making her one of the top 20 largest Twitch streamers. However, her popularity comes with controversy due to her hot tub streams, which have led to several temporary suspensions from the platform. Despite the controversies, Amouranth’s Twitch bans have never been long-lasting, with each suspension lasting no more than three days. This has become somewhat of a trend, as she consistently returns to streaming after each temporary removal.
It appears that the trend of short-lived Twitch bans for Kaitlyn “Amouranth” Siragusa continues. According to StreamerBans, Twitch lifted her latest ban, which occurred on July 18, after just 24 hours. As usual, Twitch does not publicly comment on individual bans, leaving the reasons behind her seventh suspension unclear.
Despite the suspension, Amouranth spent the day of her ban streaming on Kick, a platform she joined in June. This comes after she playfully asked Kick for a $100 million partnership, similar to xQc’s deal with Twitch’s top rival.
✅ Twitch Partner "AMOURANTH" (@Amouranth) has been unbanned after 1 day, 7 minutes and 12 seconds! ✅https://t.co/xcMWODRNod#twitch #unban #partner #twitchpartner 📒
— StreamerBans (@StreamerBans) July 19, 2023
Amouranth’s followers were undoubtedly relieved to see her back on Twitch after her latest ban, and many expressed their support on social media. However, some members of the community also raised concerns about the perception of special treatment given to high-profile streamers who repeatedly violate Twitch’s community guidelines. This sentiment was amplified when another popular streamer, PewDiePie, faced his second Twitch ban in July, just a day before Amouranth’s ban. Unlike Amouranth, PewDiePie’s Twitch account has not been reinstated as of now.
Twitch faced significant backlash and controversy when it attempted to introduce major changes to its advertising guidelines. These changes were aimed at restricting the type and quantity of sponsored content that streamers could feature during their broadcasts. Among the most contentious limitations was the ban on full-screen video ads, a popular advertising format among streamers.
The announcement of these new rules in early June sparked a wave of protest from popular content creators who were taken aback by the restrictions. Many streamers expressed their frustration and threatened to boycott Twitch in response to the new advertising policy. In the face of mounting criticism and pressure from its community, Twitch made a swift decision to backtrack on the changes and abandoned the new advertising guidelines shortly after announcing them. This move was likely an attempt to appease its content creators and maintain a positive relationship with its community.
