Fans are eagerly anticipating Greta Gerwig’s upcoming film, Barbie, which is set to release on July 21. In a unique promotional move, a vibrant pink Barbie dream house has popped up in Malibu and is now available for fans to rent through Airbnb. Adding to the excitement, reports suggest that the house will be hosted by none other than Ken, Barbie’s eternal companion, portrayed by the talented Ryan Gosling. It’s a fun and creative way to engage with fans and bring the world of Barbie to life.
Social media platforms were buzzing with excitement as pictures of the pink Barbie dream house captured everyone’s attention. The unexpected marketing strategy of the film garnered an enthusiastic response from fans.
The images showcased a stunning two-story building adorned with pink walls and a captivating swimming pool. What made it even more intriguing was the unique feature of a channel that allowed direct access to the pool from the first-floor balcony. The attention to detail and vibrant aesthetics of the house added to the anticipation for the film’s release.
People can now book a stay at the #Barbie Malibu Dreamhouse on Airbnb starting July 17. pic.twitter.com/09LM237qxK
— Film Updates (@FilmUpdates) June 26, 2023
How can fans book?
Variety reports that starting from July 17 at 10 a.m. PT, bookings will open for two one-night stays in Barbie house Malibu, specifically in Ken’s room. Interested guests can make their requests at airbnb.com/kendreamhouse. The lucky guests chosen for this Barbie-inspired experience will have the opportunity to stay in the iconic pink mansion in Malibu, free of charge, on July 21 and July 22.
During their stay, they will have exclusive access to Ken’s room, where they can explore his wardrobe and immerse themselves in his unique perspective. Additionally, guests will have the chance to learn line dancing on the outdoor disco floor, participate in a fun “beach off” by the infinity pool, and even take home special Kendom souvenirs, such as a set of yellow-and-pink Impala skates and surfboards.
In a press release, Ken expressed his excitement about hosting guests in the unique dream house, saying, “We all have dreams, and Barbie is lucky enough to have a house full of them. But now, it’s my turn, and I can’t wait to host guests inside this one-of-a-kind – dare I say, one-of-a-Ken? – digs.”
The report further mentions that Airbnb will make a generous one-time donation to an organization called Save the Children. This donation will support their efforts in providing learning resources and valuable support to children, families, and communities, with a particular focus on boosting girls’ confidence.
